Mary Sue McCarthy is a well-rounded, seasoned manager with hands-on experience
and an aptitude for strategic visioning, events planning and marketing
and project management. After 25 years in public relations and events
planning, Mary Sue is a firm believer in finding common ground while honoring
diversity and dissent. This belief, coupled with her natural inclination
to build alignment and help parties work toward a common goal, prompted
Mary Sue to become a student and facilitator of the strategic visioning
process and the transformative approach to conflict resolution.
The addition of Strategic Visioning Facilitation to her professional “tool
kit,” plus her 2003 affiliation with the Baltimore Mediation Center,
led to her to the 2005 creation of her new enterprise Status Grow, LLC.
Inspired by the realization that clients come to her with expectations
of positive change and growth, Mary Sue named her new endeavor “Status
Grow: Communications Consulting Above and Beyond the Status Quo.”
Status Grow’s most recent projects include strategic visioning facilitation
for the Boards of Planned Parenthood of Maryland, the Contemporary Art
Museum, Little Italy Chapter of the Maryland Restaurant Association, the
Greater Baltimore Parents’ Council, Civic Works, Preakness Celebration
Inc, and the National Academies Foundation. She is trained by the industry
leader Grove Consultants International in strategic visioning and planning,
using visual group facilitation tools.
Current event planning and marketing projects have included the 2005 Holly
Tour with colleague Joan Davidson, for the Friends of Mt. Vernon, and
the marketing and public relations for the 2006 Volvo Ocean Race.
Prior to January 2005, Mary Sue was President of McCarthy Communications,
Inc., her Development/Fundraising and Special Events Consultancy from
1996-2004. Mary Sue assisted a variety of clients with event planning,
fundraising, communications and image building. Her clients included the
2005 Volvo Ocean Race, Baltimore Office of Promotion (Waterfront Festival),
Constellation Foundation, Baltimore Convention Center, Johns Hopkins Hospital/Dome
Real Estate Corp., among others. Mary Sue has facilitated meetings to
create marketing plans, raise money, execute special events, and generate
publicity.
In her role as Project Manager for the Fish Out of Water Campaign, the
city’s public arts project, she helped raise more than $600,000
for local charities from August 2000 through December 2001.From January
1994 until May 1996, Mary Sue served as Executive Director of the Mayor's
Advisory Commission on Tourism, Entertainment and Culture. Her responsibilities
included the launch, daily administration and budget oversight of this
unique, new mayoral initiative.
During this period, Mary Sue managed eight subcommittees dedicated to
increasing tourism and the promotion of the City while working with diverse
groups including cabinet level civic leaders, and agency heads, as well
as corporate leaders. She was instrumental in raising $365,000 to enhance
Penn Station by creating the Penn Station Sensation (1995-1996).
She was the Executive Director of Baltimore Operation Sail, the Mayor's
Official Committee on Visiting Ships from 1989 through December 1994.
Her responsibilities at this non-profit service organization included
daily administration, budget maintenance and program expansion through
special events, fund raising, marketing, publicity and implementation
of the strategic plan. She worked independently at the direction of a
nine-person executive committee and a 21-member board of directors, but
with a clear understanding of association staff and board roles. She raised
$100,000 with her Board for Operation Sail for two consecutive years,
1992 and 1993.
After graduating from Ohio Wesleyan University in 1977, Mary Sue trained
with Hill and Knowlton Public Relations in both their Washington and New
York offices. She returned to her hometown of Baltimore in 1986 to serve
as Director of Public Relations for the Pride of Baltimore 11.Mary Sue
lives in Baltimore with her husband Bill Hopkinson with whom she has climbed
all 46 Adirondack High Peaks. In her free time she is often found riding
her German Dressage horse ‘Friday”.